#31 - JRL 2008-107 - JRL Home
RFE/RL
June 1, 2008
Culture: Russians Snap Up Home-Grown Contemporary Art
By Chloe Arnold
Copyright (c) 2008. RFE/RL, Inc. Reprinted with the permission of Radio Free
Europe/Radio Liberty, 1201 Connecticut Ave., N.W. Washington DC 20036.
www.rferl.org
The Moscow's World Fine Art Fair has opened its doors with more Russian
galleries displaying work than ever before. The seriously well-off can choose
from the works of masters such as Picasso and Degas. But this year, Russian
contemporary art appears to be the hottest ticket.
Five years ago, when the Moscow World Fine Art Fair first came to Moscow,
just a handful of exhibitors turned up at a pint-sized venue to display their
work. None of it was for sale.
The latest version of the event opened on May 27 with more than 80 galleries
jostling for space inside the Manezh, Moscow's most prestigious exhibition
space, a stone's throw from the Kremlin.
"It's really, really spread its wings and it's looking good this year," says
Sixtine Crutchfield, one of the organizers of the show. "We've become a part of
the calendar in the month of May. Every year we've had about 50,000 visitors,
come rain or shine. The proof of the pudding is that people keep coming back,
and we get more people applying."
This year an entire floor of the exhibition is dedicated to jeweled items,
including a set of casino chips carved out of meteorites from outer space and
encrusted with diamonds and rubies. The leather-cased set -- there is only one
-- will set the lucky buyer back $1 million.
But the real draw this year appears to be contemporary Russian art, which
Russian buyers are snapping up faster than ever before.
"Of course, contemporary art is now the trend, and so we get a lot more
applications from contemporary art galleries than we do from, say, 18th century
furniture [dealers]," Crutchfield says. "I think because [contemporary art] is
something that's easier to buy, maybe. [For older works] you need to have a
certain amount of knowledge, but if you're a contemporary art buyer, you can buy
with your gut feeling, and so a lot of people now are investing in
[contemporary] art."
Financial analysts might be warning of a global recession, but as last
month's record-breaking auctions demonstrated, the art world appears to be
unaffected by the crunch. First, Lucian Freud's "Benefits Supervisor Sleeping"
sold for $33.6 million to a mystery buyer at Christie's in New York. It was the
highest price ever paid for a work by a living artist.
Then, barely 24 hours later, Francis Bacon's "Triptych" (1976) sold for $86.3
million -- the most ever paid for one of his artworks -- this time at Sotheby's
in New York.
A week later it was revealed that the mystery buyer was Roman Abramovich, the
Russian billionaire and owner of Chelsea Football Club.
Between them, Sotheby's and Christie's -- the world's top two auction houses
-- sold $12.5 billion in artworks in 2007, amounting to an increase of more than
40 percent. And Crutchfield says sales to Russian buyers have soared from 3
percent last year to 37 percent this year.
Time To Shine
Now the focus is turning to contemporary Russian art, says Sergei Krepun. His
XL Gallery in Moscow represents some of the biggest names in the contemporary
Russian art scene. XL's exhibition space at the Fine Art Fair is showcasing a
handful of works, including a video installation on a screen shaped like a pair
of giant red sun-glasses that blares out trance music, and a clock carved out of
Styrofoam.
"It's a very interesting, and very underestimated art scene. It hasn't had
enough presence in the international market, and in the museum sphere. So that
is why our gallery's main concern is to promote contemporary Russian art
internationally, and also in Russia as well," Krepun says. "There aren't as many
contemporary artists here as there are, say, in London or New York."
XL represents two of Russia's most famous contemporary artists, Vladimir
Dubosarsky and Aleksandr Vinogradov, who work as a duo, producing vast oil
paintings in a disused warehouse on the outskirts of Moscow. Born in the early
'60s, they have been called the most promising artists of their generation and
have permanent works on display at the Centre Pompidou in Paris, and the Houston
Museum of Art.
The pair met at the Moscow College of Art in the early '80s where, Krepun
says, they would have been taught the Soviet techniques of Socialist-Realism.
"Their idea was to break with this tradition, but to use it at the same time.
So they turned the very idea of socialist realist painting upside-down," Krepun
says. "They used unimaginable subjects, painting them in a very traditional
manner, like an orgy of collective farmers. They have overtones of classic
Soviet paintings, which depicted the same subjects, but in a very official,
serene, heroic way. They are reflecting the collective unconscious of Russians
today: maybe that's why they are so popular."
But is it selling? Most definitely, Krepun says. At around 60,000 euros
($94,000) a piece, their work doesn't come cheap, but compared to contemporary
art in Europe or the United States, it is still a bargain. Dubosarsky's and
Vinogradov's works have been sold as far afield as Germany, Korea, and Japan,
though much of it remains in Russia.
Four years ago, another Russian billionaire, oil magnate Viktor Vekselberg,
bought the world's second-largest collection of Faberge eggs for an undisclosed
sum, promising to return them to Russia for the benefit of the nation. The
collection was valued at $90 million.
Is there a sense that Russians, like Veksleberg, want to buy their own
home-grown art out of a sense of pride and patriotism?
"I don't know about feelings of pride and patriotism, but more and more rich
people are turning their sights on collecting art, because it's an interesting
way of spending your money, Krepun says. "It's more interesting than just
traveling, or buying cars, or something. Some are buying, probably, to have art
in their homes, but more and more of them are getting into this as serious
collectors. In contemporary art, there's a growing number of buyers -- we have
more and more of them every year."
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